#ADD ORGANIZEME TO CALENDAR HOW TO#

The campaign also features a contest to search for the next great organizer. In addition to acting as an activation tool, mobile also plays a role in this effort as the focus of product recommendations showing how mobile can help users get organized. To kick-off the campaign, organization tips, product suggestions and videos are being provided by a home and office organization expert and the author of a book about gadgets. вЂњThis way, we are helping them not just to buy products, but alsoВ offeringВ a more comprehensive solution to their organizational needs.вЂќ вЂњWith the вЂOrganize Me 2013вЂ™ campaign, Office Depot isВ offering itsВ customers a value-added shopping experience by not only helping them navigate through the store, but also by offering expert videos, providing organization tips along with product suggestions,вЂќ he said. вЂњOffice Depot customers are very tech savvy and are often shopping our stores with smartphones in hand,вЂќ said Owen Torres, communications manager at Office Depot, Boca Raton, FL. To drive engagement from in-store customers, QR codes have been placed on products marked вЂњOrganize Me 2013 Expert PickвЂќ that link back to the content.

#ADD ORGANIZEME TO CALENDAR HOW TO#

The QR codes are part of a multichannel effort that includes a microsite featuring tips from experts on how to organize any home or business as well as videos.

Office Depot is using QR codes on products to deliver content designed to help customers get organized in the new year.

Add organizeme to calendar